Dive into entrepreneurship

This series is designed as a consistent set of frameworks and case studies for entrepreneurs and innovators to think through the key steps that could accelerate their success in starting a business.

Guidebook Highlights

Guidebooks generally include a written overview, a Startup Secrets workshop video, and the slides that go along with it. Supporting materials include audio versions of each workshop, as well as written lessons diving further into each topic. The case studies illustrate the concepts applied in the real world. Finally, the related articles share more about key concepts from the guidebook.

  • High-Impact Video Workshops and Written Lessons
  • Deep Supporting Articles
  • Real-World Case Studies

Startup secret guidebooks

The units have been arranged in the following order:

Customer Success

Building Your Startup for Customer Success

01

Customer Success isn't a function; it’s a mindset.

Mastering Mutual Mentorship

02

Mentorship is a seemingly simple concept

Have You Got What it Takes?

03

Can founders evolve with the needs of their business?

Fundraising Strategies to Go the Distance

04

The best time to raise capital and more…

Getting Behind the Perfect Investor Pitch

05

Tell a story to captivate investors

Go To Market Strategies

06

Tactical components for a great GTM plan

Game Changing Business Models

07

Be disruptive! Create a dilemma

Hiring A+ Talent

08

Helping you find your ideal candidate

Culture, Vision, And Mission

09

Build a successful company around your product

Turning Products Into Companies

10

A bold vision to attract and unify the team

Building a Compelling Value Proposition

11

Define, evaluate and build for YOU

What’s Your Roadmap to Success?

12

Where do you start and what should you expect?

Why is There An Order?

While you can jump into any unit at any time, there is a logic behind the order of the units presented above; consider looking at the Roadmap to Success before heading into the rest of your journey.

To give you a sense of what you can get out of the Startup Secrets workshops, take a look at this video from one of our wrap-up sessions.