Sooah has a diverse background in digital product management, strategic partnerships, investing, and strategy consulting for Fortune 100 and early-stage companies. Prior to joining Underscore VC, she was a product leader at Devoted Health, a FinTech unicorn disrupting health insurance for the Medicare population. She also successfully launched nationwide on-demand prescription delivery products and MinuteClinic’s virtual care products at CVS Health’s Digital Innovation Lab.
Building on her investment experiences at Bain Capital and Quona Capital, Sooah leads Underscore VC’s sourcing and investing efforts in startups focused on FinTech, InsurTech, Digital Health, AI/ML, B2B enterprise SaaS, and beyond. She enjoys designing product-market fit experiments with founders and is passionate about strengthening the startup ecosystem in Boston.
Sooah earned her MBA from Harvard Business School, MPP from Harvard Kennedy School, and BA in Economics from Wellesley College. As a Rock Venture Partner at HBS, she served on the investment committee for the Rock Accelerator program and advised startup founders at the HBS Rock Center for Entrepreneurship.